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19 Oct 2026
The business of international eduction
The business of international education: A $78 billion classroom case study Schools educate students, develop skills, and serve communities. They also recruit employees, manage budgets, compete for enrolments,...
17 Oct 2026
Interdisciplinary Extended Essay Checklist
New resource: Interdisciplinary Extended Essay Checklist Are you supporting students with the new Interdisciplinary Extended Essay (first assessment 2027)? Supervisors can now download a comprehensive...
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Subscriber comments
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Dear Michael Thank you for the suggestion. I have added the video as part of Case Study 2 above. With best wishes
Importance of market share & market leadership (HL) -
Dear Henry, As mentioned in our WhatsApp group, the IB does not prescribe a single, word-for-word definition of each key term. Alternative definitions are accepted, provided they demonstrate accurate knowledge for the 2 marks available. Students...
1.3 Glossary of Key terms -
Hi Paul. I hope you are well. I dont see how we can download the poster for market research. There is no button to click. Can you please help.
Why & how organizations carry out market research
Paul
Site authorDear Michael I have added the download instructions above. With thanks and best wishes
Why & how organizations carry out market research