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27 Oct 2026
Halloween special - The Dead Brands Graveyard
Halloween special - The Dead Brands Graveyard! 🎃👻 The Dead Brands Graveyard – A Spooktacular IB Business Management Activity! 🪦💀 With Halloween just around the corner (for those who observe it), here's...
19 Oct 2026
The business of international eduction
The business of international education: A $78 billion classroom case study Schools educate students, develop skills, and serve communities. They also recruit employees, manage budgets, compete for enrolments,...
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See all"I really appreciate the clarity of your resources including the wealth of questions. You make my job easier :)"
Sarah Jeyaram
ISS International School Singapore
"I love that you are adding more activities in InThinking. I love these little activities (like the hexagon activities for the P&L and Balance Sheet sections) and they help my students so much! These have changed how I teach the units a lot."
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American International School Vietnam
Subscriber comments
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Dear Paul, I think there is a typo in the Exam Practice Question with McDonald's, question b), where it states why 'differentiation' is important. 'Differentiation' is part of Porter's. It should be 'diversification', unless the question intentionally...
BMT 2 - Ansoff matrix -
Dear Carrene Please clarify your query "IB Business management fomulae sheet" With best wishes
FAQs - Exams -
IB Business management fomulae sheet
FAQs - Exams
Paul
Site authorDear Henry This is not an error. Differentiation occurs in more than one place in the syllabus. In this particular case, it refers to "How organizations can differentiate themselves and their products from competitors (AO3)". With best...
BMT 2 - Ansoff matrix