Starter/Plenary activity - What's in a (brand) number?
ATL Activity - Branding: What's in a number? In a group or as a whole class, create a brands classroom display board based on famous brand names that contain numbers, from 1 to 24. This activity links the key concept creativity with contents in the marketing unit of the syllabus. It also works with well the ATL skills of thinking, social (collaboration), research, and communications. Students can work in small groups...