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Social media marketing

Social media marketing (SMM) as a promotional strategy (AO3)“Ordinary people can spread good and bad information about brands faster than marketers.”- Ray Johnson (1927 - 1995), American artist“If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.”- Jeff Bezos, Founder of Amazon.comDigital technology has revolutionised the way in which businesses use promotional...

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