Relationship between the PLC, investment, profit & cash flow
The relationship between the PLC, investment, profit, and cash flow (AO2)The product life cycle (PLC) is a model that shows the different stages that products typically go through from their research and development stage to their final withdrawal from the market. The phases in a product"s life cycle (illustrated above) will have a direct influence on how much the business chooses to invest in the profit, as well as...
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