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Top tips for the IA – Primary research

Top tips for the Internal Assessment – Primary researchWritten by Dr. Rima Puri, in collaboration with Paul HoangIn this section of the website, Dr. Rima Puri and I provide some sound suggestions on how to create instrument designs for primary data collection as part of the Business Management Internal Assessment (IA). Many thanks to Rima, my esteemed IBEN colleague, for her efforts in providing these top tips.

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