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4.5 Glossary of key terms & Kahoot! Free
Unit 4.5 Glossary of key terms - The marketing mix (7Ps) Note: HL only key terms are shown in red text. Key term Definition Above the line promotion (ATL) Form of promotion that refers to any form of...
eBook
External growth methods Free
External growth methods (AO3) "We can't become what we need to be by remaining what we are."- Oprah Winfrey (b. 1954), American television producer, author, and philanthropist External growth (or inorganic...
eBook
5.5 Glossary of key terms & Revision poster
5.5 Glossary of key terms - Break-even analysis This condition exists when a firm’s sales revenues cover all of its production costs. This is a business management tool used to determine the level of...
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eBook
5.5 True or False Quiz & Kahoot!
Unit 5.5 True or False Quiz - Break-even analysis To test your understanding of this topic (Break-even analysis), answer the following true or false questions. True True True True False - other way round...
eBook
3.7 True or False & Kahoot!
Unit 3.7 True or False - Cash flow To test your understanding of this topic (Cash flow), answer the following true or false questions. True True True False - current assets minus current liabilities...
Exams
Paper 3 (HL)
Paper 3 - A focus on social enterprises (HL only) Source: TradeKindness "Success isn't about how much money you make, it's about the difference you make in people's lives."- Michelle Obama (b.1964), American...
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Types of organizational culture (HL)
Types of organizational culture (HL only) (AO2) “A people without the knowledge of their past history, origin, and culture is like a tree without roots.”- Marcus M. Garvey, (1887-1940), Jamaican entrepreneur...
Assessment
Advice on the word count limit
Advice on the word count limit for the Internal Assessment The word count limit (WCL) for the IA is 1800 words. The IB states that if the WCL is exceeded, the teacher’s internal assessment of the business...
Assessment
Supporting documents for the IA
Supporting documents – Secondary sources The selection of supporting documents for the IA is very important. To achieve the highest levels for each assessment criterion, it is strongly recommended that...
eBook
BMT 2 - Ansoff matrix
Business Management Toolkit 2 - Ansoff matrix The Ansoff growth matrixSource: adapted from Ansoff, I.: Strategies for Diversification, Harvard Business Review, Vol. 35 Issue 5, Sep-Oct 1957, pp. 113-124...