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Vision and mission statements

"If you are working on something exciting that you really care about, you don"t have to be pushed. The vision pulls you."- Steve Jobs (1955 - 2011), Co-founder and former CEO of AppleA vision statement is inspiring or aspirational declaration of what an organization ultimately strives to be, or wants to achieve, in the distant future. This usually includes, or at least indicates, the organization’s core values. The...

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