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BMT 10 - Porter's generic strategies (HL only)

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  • BMT 10 - Porter's generic strategies (HL only)

Business Management Toolkit 10 - Porter"s generic strategies (HL only)“The essence of strategy is choosing what not to do.”- Michael Porter, management guruProfessor Michael Porter (b.1947) of Harvard Business School, in Boston, Massachusetts, is known throughout the world for his academic work on business strategy. One of his most used tools is Porter"s generic strategies, featured in his best-seller "Competitive...

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