A Wildly Successful Advertising Campaign (body of work)
Dove’s “Campaign for Real Beauty” began all the way back in 2004. Although it is now known as the “Movement for Self-Esteem," it has the same key message: empower women to feel better about how they look. Dove has had and still has several of the most iconic and noticeable advertising campaigns of the new century. There are so many angles and avenues one can take in an IB Language and Literature class. The wealth of...