Rhetoric
The word "rhetoric" has a bad reputation anyway, and referring to it in the context of English B can sound intimidating - are we really supposed to be teaching ancient Greek techniques from Anadiplosis to Zeugma? Relax ... no, we"re not! The reference to "rhetoric" is simply a short-hand way of indicating "techniques of effective communication" - and many of these are in common use anyway, such as ("Exemplum") ... using...