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Paper 1 real-world example: Monopoly power in the gaming market

Last week saw Microsoft’s bid to takeover Activation Blizzard blocked by the UK competition authorities. Activation Blizzard is the company that markets some of the world’s most popular computer games such as Call of Duty, World of Warcraft, Guitar Hero and Skylanders. The deal worth around $70 billion would be the biggest in the gaming sector"s history. Microsoft sees Activation as a way of developing its presence...

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